Challenges:
- The existing website was outdated, lacked mobile responsiveness, and didn’t effectively showcase the resort’s tranquil environment.
- The original logo didn’t align with the resort’s new direction and branding goals.
- Sayang Sanur Resort needed fresh, high-quality visuals to highlight its serene atmosphere and themed rooms.
Solutions:
- Web Development:
- We designed a clean, responsive website that provides a seamless user experience across all devices.
- The website was optimized for ease of booking and enhanced with clear navigation to highlight the resort’s features, including amenities, room options, and nearby attractions.
- We integrated a gallery feature, allowing potential guests to explore the beauty of the resort through professional imagery.
- Logo Redesign:
- The new logo was designed to reflect the resort’s calming beachside location, combining simplicity and elegance with a modern touch.
- We incorporated soft, natural colors that resonate with the peaceful environment of Sanur, while also ensuring the logo was versatile for both digital and print materials.
- Photography:
- We captured high-quality images of the resort’s rooms, amenities, and surrounding areas to emphasize the tranquility of the location.
- Our photography highlighted the unique, themed rooms and the laid-back atmosphere, helping potential guests visualize their stay.
Results:
- The new website led to an increase in online bookings due to its improved user experience and mobile accessibility.
- The refreshed logo helped solidify the resort’s brand identity, making it more memorable and visually appealing.
- Professional photography elevated the resort’s online presence, showcasing the beauty and uniqueness of the property and driving more engagement from potential guests.
Conclusion:
By providing a comprehensive suite of services—including web development, logo redesign, and photography—ASA Studio helped Sayang Sanur Resort create a cohesive and visually appealing brand identity that resonates with their target audience. The result is a refreshed, modern online presence that truly reflects the resort’s relaxing, beachside charm.